SEO (search engine optimization) is the most circle marketing strategies for any type of website ranking and for any business. The world search engine optimization is complex. SEO increased is original search engine traffic, increase the number of potential customers visiting your website each day. Search is the main way; people discover the online content. You can easily understand the basic concept of SEO.
Table contents of SEO:
- Benefits of SEO
- Types of SEO
- How does SEO work?
- SEO ranking factors
- On-page optimization
- Off-page optimization
- Technical SEO
- SEO strategies and best practices
Benefits and Importance of SEO:
There are some benefits of SEO:
- Organic search traffic to your website
- Increase Brand Awareness and increase revenue
- Optimizes your website
- Builds trust
- Improve all other Marketing strategies
Types of SEO:
There are main three types of SEO:
- On-page SEO
- Off-page SEO
- Technical SEO
On-page SEO:
Quality structure contact with keywords, google, HTML tags, key players. It is referring to different strategies. Your webpages including design, written content, metadata, sitemap and canonical. It is help your website higher ranking and more traffic.
Off-page SEO:
Off-page SEO is referring to take outside of your pages. Includes different elements likes enternal links, social posts and different website promotion method. Both pages rank website, higher and gain more traffic.
Technical SEO:
It is of ensuring, a website to meet the technical requirements and modern search with the goal of improved organic ranking. In which include security, site speed, and accessibility.
Three subtypes of SEO:
- Local SEO
- Image SEO
- Video SEO
Local SEO:
Getting your business to rank as high possible, include these reviews, social signals and listings.
Image SEO:
Image your website page to rank in Google search (is a on page technique)
Video SEO:
Off page strategies to ranking your video in YouTube. Includes quality, keywords, meta data and schema.
Some tips to improve your SEO, get your website is ranking:
- Choose the right URL (Uniform resource Locator)
- Write a titles and descriptions for each page your website
- Utilize anchor text
- Add text according to all your images
- Create quality content
- Do keyword research
- Prioritize proactive indexing
- Build impactful external links
- Track, report and improve
How does SEO work on google?
First of all, you create a list of keywords, analyze google first page, identify your competitors on other website, write something different and better, add a hook, and optimization for on-page, off-page, technical and intent SEO. Then you improve to your visibility and ranking in the search site. You responsible for doing strategic, tactical and operational work is completed. Try to make the work efficient, and used tools and technology platforms.
SEO strategies and best practices:
You Maintain a Fast, Mobile-friendly Website. Target Long-tail Keywords (Identify relevant keywords and phrases that your target audience is likely to use when searching for content related to your website. Optimize Local Listings. Create Helpful Content (and Optimize It for SEO) Re-optimize Past Content.
Developing your SEO skills:
The best ways to learn SEO. SEO requires many skills such as build your website, write blogs and publish. And also to learn SEO Books and e-books, videos, podcasts, webinars, courses and training and certification programs.
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